As Online Travel has caught the fancy of the internet savvy travelers the online travel market is flourishing. No wonder that the online Travel is among the fastest growing markets worldwide. Indian is also not left behind in this competition as according to industry Pundits, On the web Travel Market in India will be worth around US $ six Billion.
As a logical extension in order to such buoyancy, Travel Guides have demostrated a steady rising to move online and in the process fulfilling the needs of the niche visitors. Both traditional print brands as well as purely cyber entities are slogging it out to grab the attention of the niche segment. The publishers of print brands after their preliminary reluctance have also started embracing the web and publish all their content on-line.
Let’s take a look at the actual Travel Guides offer. Travel instructions have become a necessary tool for anyone who is considering vacation. A Travel Guide is full of helpful advice, precise information, ideas etc besides being well-written, properly laid out as well as well indexed.
These types of City centric guides provide information on all of aspects of travel. You can get good information on How to Reach, Attractions, Excursions, festivals, History along with the various kinds of accommodations available like lodges, hotels, resorts and the bed-and-breakfasts. Convenient maps make it easy for the beginners to exactly pinpoint any destination.
An ideal Travel guide should also briefly put together the recreational activities coupled with more routine activities of life that can be done in a particular city. Another important aspect that is generally missed out is the public transport of the cities where a tourist lands up. A genuine Travel Manual is also supposed to give precise details of the state of public transportation highlighting bus routes, Cabs and Auto fares.
Another important aspect of the City Guide is to have a bit of of balanced information. This is important mainly because travel can be both for in addition to business.
Pros and cons of Online Travel Guides
More and more people are into exploring the internet as a result the Online Travel Guides have become quite popular as compared to their print out counterparts. However both the two brands have their own set of advantages and limitations.
Online Destination Guides are successful in tapping user-generated testimonials and provide the added advantage of E- Commerce options. So surf the web webpages of the guide and book plane tickets, hotels and other arrangements at one go directly through the site. Another great feature of the Online Guides is the fact that there is ample scope for worth addition. For example Indian railway provides planned a new train to connect Amritsar to Kasargod. This information can be quickly updated in the Guide for the tourists to see.
As Hotels and leasing agencies change their rates based on season and local competition, online travel guides also offer a dynamic lot of packages based on such diversities. However coming to the flip aspect of it is very difficult to find Online Travel guides bereft of commercial influences. It is not uncommon to see many sites that are setup to merely attract the potential clients to a particular establishment, or sites giving reviews by travelers may not be wholly independent.
To conclude Online Traveling Guides have become a very good way to gather information about smaller cities of India which has an immense tourism potential yet often neglected.
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For example the whole associated with North east, Northern Kerala neglected as a tourist spot over the years have seen good tourist influx thanks to the ubiquitous travel guides.